Google is a fickle beast and though many try to fight the biggest beast on the web, we prefer to work with it. In fact, if you think about it, all Google is doing is trying to find the website with the best content to return to a searcher when he or she inputs a query into the search box. So, why not restructure your website to be everything Google wants it to be starting with having coding and content that has been perfectly restructured to meet Google's guidelines a what a website is for the market vertical at hand and more importantly, the clear WINNER in the vertical! Learn more about Turnaround Consulting on Wikipedia More about Corporate restructuring
A strategic approach to the redesign on the online marketing strategy has saved many a ship in turbulent storms of crisis!
We can restructure the online marketing direction to incorporate many lines of business not previously attacked. We will employ long lasting (buying of landscape) as opposed to (renting) types of strategy, specifically, SEO as opposed to only PPC. Don't get us wrong, there most certainly is a place for PPC (Pay Per Click (the ads around the edges of the search engine results pages)) but it is in conjunction with the longer lasting SEO campaign that focuses on organic/natural rankings in the center of the page.